YOU1 GROUP PTY LTD

About this supplier

Whilst U1’s heritage is in digital we are by no means constrained to that channel, if people can interact with it, we can research it. From paper forms to digital voice assistants.

Depending on the stage you are at we might employ Generative research (for example before you have committed to the experience design - i.e. helping you to work out what the right thing to build is) or Evaluative research (best used once the experience design has taken form - i.e. helping you to build it right).

Our methods/services are extensive but a snapshot would include: workshops, depth/contextual interviews, design thinking, mobile ethnography, usability testing, UX testing, service walkthroughs, IA validation and quantitative surveys.

Deliverables/outcomes would include: real insights with prioritised recommendations, persona development, experience maps, future state user journeys, CX maps, service design, digital strategies and benchmarking.